Ingmar Bergman’s Persona. 1966
Our Liv & Bibi Garden Hats were named after the main characters in Ingmar Bergman’s Persona. Liv Ullmann played the vampire character Elisabeth Vogler and Bibi Andersson played Alma, a young nurse who cares for Ullmann.
If you haven’t watched it, and can bear psychological horror films, I highly recommend for the imagery and fashion inspiration alone.
As I was designing my SS19 collection, I was reacting to society’s internet personas, so I decided to make big, boisterous hats to fit the internet presence our peers have, so it only made sense to also make two hats in homage to the film Persona while I was at it. Being someone who doesn’t always love to wear natural or bleach colored straw hats, I added in black straw options for recovering goths like myself, (or current goths, Diane Keaton, I see you), two of which are very much in homage to Elisabeth Vogler and her nurse Alma.
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BIBI LEFT
LIV RIGHT
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MON 10 A – 4P
HATS ARE ALL OVER THE RUNWAY THIS SEASON, AND WE HAVE NEW STYLES TO FULFILL YOUR HEART’S DESIRE TO ACCESSORIZE PROPERLY + TONS OF IMMEDIATES FOR S/S 2019
Anita Pallenberg, center
Our Pallenberg Hat is named after Anita Pallenberg, an “it-girl” of the 1960s-70s who continued to be a fixture in the New York and London socialite scene throughout her lifetime, gracing many parties and events while wearing a hat.
Pallenberg was a model and actress, working in Germany, London, New York and Paris. She was born in Rome to a German mother and an Italian-French father. She spoke 4 languages by the time she was a teen. In 1965 Pallenberg became the girlfriend of Brian Jones of the Rolling Stones before the Stones became famous. The two met while she was modeling in Munich and the Stones were on tour. But as the years went by, and Jones became reportedly abusive, Pallenberg found respite with Keith Richards, who she eventually had a 14 year relationship with.
Personally, I don’t usually romanticize the 1960s and 70s, and especially don’t glorify the excess and drug use; but from a fashion standpoint, Pallenberg was much more than an average “groupie” of the time. She had a career before she met the Stones, participated in theatre, and was very much a fashion icon until her death in 2017.
Throughout her lifetime, Pallenberg often wore ostentatious hats, and was almost never seen in public without one, so she most definitely deserves a Bagtazo hat named after her, and what better than one of our most subtly outrageous pieces.
Our Pallenberg is a modern take on a traditional western, with the early cowboy style sloped, pinched crown, but a super flat brim so you don’t feel like you’re in costume.
A lot of times, I assign a “working name” to our hats during the design process before I finalize the style names you see. This particular hat’s working name was the Vaquera, meaning cowgirl in Spanish. But the more I looked at it, the more I saw it as a good unisex hat that nodded to the fashion of the 60s and 70s. After explaining this vision to my friend Rose, an aficionado on all things 1960s/70s, she suggested Anita Pallenberg. And after reviewing her style over the years, I totally agreed.
Many images pulled from The Cut: The Anita Pallenberg Look Book
GUY BOURDIN
MARK YOUR CALENDARS!
FOR THE ENTIRE MONTH OF NOVEMBER YOU CAN TRY ON HATS IRL AT VOYAGER SHOP IN LA AND SF!
IF YOU DON’T ALREADY LOVE VOYAGER, YOU’RE GOING TO. THEY CARRY AMAZING BRANDS AND HAVE AN ASSORTMENT OF APPAREL, ACCESSORIES, AND HOME GOODS THAT’LL HELP YOU ACHIEVE NEW MINIMAL-CHIC HEIGHTS. I LOVE HOPE STOCKHOLM AND COULD NEVER FIND IT ANYWHERE (IN THE DAYS BEFORE INTERNET SHOPPING), BUT COULD ALWAYS TRUST THAT ON MY SF TRIPS I COULD SCORE A PIECE AT VOYAGER SHOP. NOW YOU CAN SCORE BAGTAZO THERE TOO.
VOYAGER SHOP
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PS I FLY FROM NY TO GET MY HAIRCUT BY MICHAEL QUINN AT SALON BENJAMIN ACROSS THE COURTYARD AND HE RULES. (CHECK HIS INSTAGRAM FOR THE BEST PRECISION CUTS OF YOUR LIFETIME).
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THE BEST PART IS BOTH THESE NEIGHBORHOODS ARE MY OLD STOMPING GROUNDS. I HAD AN OFFICE ON SANTA FE IN THE ARTS DISTRICT OF LA FROM 2010-2012, AND I MET MY HUSBAND OFF VALENCIA STREET IN SAN FRANCISCO IN 2014, SO PLEASE WEAR MY HATS ON THESE STREETS!
WHEN
ALL OF NOVEMBER, YA HEARD?
PLUS I WILL BE MAKING A PERSONAL APPEARANCE IN LA ON THE 10TH SO COME SAY HI.
CAN’T WAIT!
XO
SHOP OUR CURRENT STOCK OF FALL / WINTER GOODS
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HOPE TO SEE YOU THERE!
I'm pretty excited to share that I am now a contributing writer to Women and Film, a community and exploration of female directed films and representations of women in media.
We've started by taking a few of the articles I've written on Bagtazo's Periodical, and we will continue to re-post relevant articles from the Periodical on Women and Film. I'm pretty excited because the site is such a cool concept, and I get to reach a new audience with my work.
If you haven't already read my article on Meredith Monk, you can check out the reposting here.
Bagtazo's Periodical is an art history blog that I maintain somewhat as an exercise to help me through the design process, and to also help me deal with a lot of the angst I have towards the fashion industry and trends. I studied Visual Anthropology at USC, so it's great that my education has come full-circle and now some of my articles will be posted on a film-centric site.
Please subscribe to my periodical if you're into art history, and be sure to follow Women and Film on Instagram. You can also subscribe to Women and Film to receive updates by following this link and scrolling to the bottom of the page.
xoxo
INDUSTRY ANNOUNCEMENT 🔊 🔊 🔊
PLEASE EMAIL: COCO@BAGTAZOCOLLECTION TO SCHEDULE AN APPOINTMENT
XOXO
THE QUEEN: GRACE JONES
Maybe you already know that I love Grace Jones. To me, Grace is the queen of fashion.
A few days ago as we were testing out where to set up the projector in our new apartment, I put on videos of Grace. We love watching old TV, so we started watching her interviews, and I stumbled upon one that stuck with me.
So, here's a video of Grace Jones talking about gender neutrality and smashing the patriarchy before we had the modern words we use today. (Specifically at 6:28). Out of all the interviews we watched, I thought this interviewer was among the best. Unlike the other interviewers (with the exception of goddess joan rivers), He really did his research and shows no sign of intimidation or judgement.
Language has become quite complex with regards gender these days, but within my lifetime, we didn't have terms that could easily explain these ideas because they were still being created. Language has always interested me for this reason. Imagine how simple concepts were in ancient Rome before they implemented word order. In this video, Grace is able to explain herself before society could even pallet her ideas, before society even had words for the concepts she's describing.
all hail queen grace
xx,
Coco
WILDER HATS WITH GEORGIA O'KEEFFEE – ARE YOU FOR REAL?!
Dear Diary,
My Wilder Hats are at the museum gift shop at AGO Toronto to compliment their current Georgia O'Keeffe exhibition (now through July 30th) organized by the Tate Modern! 🎈🎈🎈
It's a huge honor to have my work be associated with O'Keeffe, her work has made such an impact on me.
If you're in the area and haven't visited the show, I highly suggest it! The retrospective made its only North American stop at AGO, so it's extra special.
I've loved seeing people's selfies wearing the hats as well, so please keep them coming. Also keep posted for other Bagtazo hats showing up alongside O'Keeffe exhibitions throughout the US this year. I'll reveal the details as soon as I can!
Until then, enjoy the summer.
xoxo,
Coco
NY INTERNSHIP
IMAGE: GUY BOURDIN
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IF YOU STUDIED MARKETING, OR JUST HAVE A KNACK FOR ECOMMERCE AND PUBLICITY, BUT JUST NEED MORE EXPERIENCE BEFORE YOU START YOUR CAREER, PLEASE JOIN BAGTAZO THIS SUMMER.
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SOME EMAILS WILL REQUIRE PROFESSIONAL ETIQUETTE FOR PRESS AND STYLISTS.
INTERN WILL LEARN CROSS-FUNCTIONAL SKILLS, WORKING CLOSELY WITH SALES AND DESIGN.
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FAMILIARITY WITH ECOMMERCE PLATFORMS A HUGE PLUS
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